改编电影.tv Caps Record Growth Year with Expansion into Southeast Asia
Appoints Advertising Veteran Alex Khan as Managing Director, Based in Singapore
澳大利亚悉尼(2013年12月11日)
改编电影.tv, the technology partner of choice for the world’s largest video advertising buyers and sellers, today announced further investment in its global operations with expansion into Southeast Asia. 亚历克斯·卡恩, previously COO of Catcha Media Group and CEO of Catcha Digital Asia, has been appointed managing director of 改编电影.tv’s Southeast Asia operations.
Khan brings a unique blend of experience in digital media, 出版与电子商务, and will use it to drive sales and product development in a region seeing tremendous growth in the realm of cross-screen and programmatic video. According to a recent comScore report, Southeast Asia’s Web audience grew 10% from 2012, and saw traffic from smartphone and tablet screens grow 33% in the same timeframe*.
“Video advertising is a fast-moving industry demanding technological innovation and people who can activate that technology to capitalize on market opportunities,菲尔·达菲尔德说, 改编电影国际高级副总裁.tv. 为此目的, we view Southeast Asia as a key region in online video, which is seeing the same or greater growth patterns as in emerging markets like Australia and 日本. Alex’s strong sales experience, coupled with his experience in product development, gives our customers an on-the-ground partner who is invested in helping them accomplish their business goals.”
In previous roles, Khan has headed agency sales at Yahoo! 英国和爱尔兰, was Commercial Director for Deal Group Media, 总部设在伦敦, and established AKTJV Digital, a digital agency with offices in Singapore, 香港, Malaysia and the Philippines.
“改编电影.tv is at the forefront of intelligent video ad trading, and the potential in such a high-growth market is enormous,汗说。. “I am looking forward to continuing our impressive global expansion this year into next, and working to help advertisers and publishers understand and effectively execute a programmatic approach to video.”
Its expansion into Southeast Asia caps a tremendous year of growth for 改编电影.tv, which grew its existing teams in Australia and in the EMEA region, as well as opening a new research and development center in Hyderabad, 印度 and a regional office in Tokyo, 日本. 改编电影.tv grew its staff by more than 100% year-over-year across its US and international offices, and is planning to expand into more global markets in 2014.
*comScore 2013 Southeast Asia Digital Future in Focus
关于改编电影.tv
改编电影.tv, a division of AOL Networks, is transforming the way video advertising is bought and sold. 改编电影.tv's video intelligence platform, 通路, helps many of the world's largest brands, 机构, publishers and ad networks intelligently, effectively and safely plan, buy and measure billions of video ad trades programmatically every month across web, 线性电视和移动视频.
Headquartered in San Mateo, California, 改编电影.tv has US offices in Chicago, 洛杉矶和纽约, and international offices in Australia, 印度, 日本, 新加坡和英国.
For more 信息, please visit 改编电影.tv，或者跟随改编电影.推特上的电视 @改编电影tv， Facebook网址: 脸谱网.com/改编电影tv 和LinkedIn网址: linkedin.com/company/改编电影-tv